Creativity and Innovation In Business World | Win Business

Creativity and business innovation are terms which talks a lot, but rarely are actually taken ?into account by business?owners or managers.

Whether because they try to intangible, difficult to measure, or it is the idea that they only apply to some areas of the company, the fact is that very few business?owners or managers who are given the due importance.

Creativity and business?innovation are not only key elements for success in a company, but also, are a prerequisite for its survival.

These not only allow us to ensure a competitive position in the market, but also allow us to cope with the constant changes that occur in it.

Also, there are elements unique to some areas of a company, but may be useful in all areas or aspects of it.

These are present not only when creating new products or services but can also present, for example, when developing more efficient processes, implement new forms of distribution, design new advertising strategies, etc.

The entrepreneurial creativity could be defined as the ability to conceive or create something new and original, but both useful and beneficial for a company.

Some ways to stimulate or encourage entrepreneurial creativity are:
propose challenges : challenges that practically force creativity emerges in workers, but especially those challenges that are urgent, for example, those required by the worker to find in a short time the solution to a problem that could affect the course of the company.
motivation : motivated employees are often the most creative in a company, but rather than motivate them through incentives, it is advisable to motivate them by encouraging their participation, giving them greater autonomy, giving them greater choice, and creating a good working environment.
encourage participation : to stimulate creativity we must also encourage the active participation of workers, for example, listening to their ideas or proposals that are more wild, not kill them as soon as they appear, we must consider more radical ideas that could become the most innovative.
give greater autonomy : while the worker has greater autonomy to make their own decisions, solve problems on their own, perform their duties and perform their tasks in the manner it sees fit, and lower the control exercised, the more creativity they emerge in .
give variety : Another way to stimulate creativity is to give them more variety to the workers, for example, rotating posts, giving them new functions, aument?ndoles tasks, and even giving them more time off during working hours, for example, to develop their personal projects.
create an environment that stimulates creativity : to create an environment that fosters creativity can, for example, promote teamwork, harmony and good relationship between workers, the trust between managers and subordinates, the generation of ideas , etc. .

While business?innovation could be defined as the creation and implementation of something new and novel.

Some forms of business?innovation practice are:
stimulate entrepreneurial creativity : creativity is the basis of innovation, the innovation is necessary to have the necessary knowledge, but creativity is what allows us to use this knowledge, for example, to create and implement new products, technologies or processes.
eradicate the fear of failure : to innovate need to eradicate the fear of failure in our workers, for example, letting them know they are allowed to do all the evidence they see fit and make all necessary errors, but only if, they learn of these errors.
constantly launch new products : we constantly launch new products to market, which need not be entirely new, but those who already have might have occasion to modify the design, add new functions or features, change the packaging, etc..
be alert to changes in the market : to innovate must always be alert to new needs, new tastes, new fashions and trends, so that we can quickly take advantage of or respond to them, for example, designing products that meet new needs.

Creativity and Innovation In Business World

Source: http://wewin.biz/creativity-and-innovation-in-business-world-20120309.html

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